basic branding package
Is your business ready for a fresh start or an exciting update? My Basic Branding Package is the perfect fit for new and existing businesses looking to define and refine their brand.
This value-packed service includes everything you need to establish a strong visual identity, from a brand strategy guide to versatile logo designs and essential marketing materials. Let’s create a cohesive and compelling brand that truly represents your business. Get started today and watch your brand come to life! 🌱✨
What you’ll get
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All of your core branding needs to help you roll out your visual identity across your business’ communications
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A strategic design process that’s tailored to you and you business needs
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A customised client portal with all of your projects important information such as time worked, invoices, agreements, meetings and any other important documents
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x2 4 hour brand strategy sessions to define your brand’s mission, vision, values, ideal customer, brand voice and messaging
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Custom illustrations to make your brand’s visual identity truly unique
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Guides to help you implement your visual identity and ongoing support after the project has finished
What’s inside
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A brand strategy is a comprehensive plan that defines your brand's mission, vision, values, personality, and positioning. It serves as a roadmap for how your brand will be communicated and perceived by your target audience.
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Brand strategy is an important part of the design process. A solid brand strategy ensures consistency and clarity across all design elements, making your brand easily recognisable. It highlights your unique selling points, appealing directly to your target audience. By streamlining the design process, it saves time and ensures all visuals align with your business goals, fostering emotional connections and building credibility. This cohesive approach supports growth, allowing your brand to adapt while maintaining its core identity.
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2x 4 hour brand strategy sessions
Brand Mission, Vision, Values & Purpose
Brand Personality
Persona development (defining ideal customer)
Positioning
brand strategy
A well-defined brand strategy ensures all branding efforts are aligned, creating a cohesive and powerful brand presence that connects with your audience and drives business success.
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Visual identity design encompasses all the visual elements representing a brand, not just a logo. It includes color palettes, typography, imagery, patterns, and icons, ensuring a cohesive and consistent presence across all platforms.
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This comprehensive approach enhances communication, builds emotional connections, and demonstrates professionalism and credibility, making your brand more adaptable and recognisable. Essentially, visual identity design creates a stronger, more unified brand image that supports growth and creates lasting impact.
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3 logos (Adaptive: 1 for small spaces, 1 horizontal version & 1 vertical version)
Brand fonts
Colour palette
Brand pattern
Custom Illustration
visual identity design
Visual identity design represents and communicates your brand's identity. Visual elements work together to create a cohesive and memorable visual presence, ensuring that your brand is easily recognisable and consistently represented across all platforms and materials.
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This includes everything you need to present a cohesive and professional brand image.
Social media profile pictures and headers ensure a consistent presence online, while a branded email signature adds a professional touch to every communication.
A print-ready business card makes a lasting impression in person.
Comprehensive guides, including a brand strategy booklet, file guide, and brand guidelines booklet, provide clear instructions for maintaining consistency across all mediums, ensuring your brand looks polished and professional at every touchpoint.
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Social Media
2x Social Media profile pictures & headers
Email
Email signature
Print
Business Card (Print ready)
Guides
Brand strategy Booklet
File Guide
Brand Guidelines Booklet
Brand Guidelines Quick View Sheet
digital design, print design, and guides
Included is a print ready business card, basic social media design, an email signature and guides to help you apply your brand identity to your business. You’ll also receive 2 rounds of revisions for the project.
Pricing
from
$2,600
The Basic Branding Package is an incredible value at just $2,600. For this price, you get everything you need to create a cohesive and professional brand identity. From a versatile logo suite and social media assets to a print-ready business card and comprehensive brand guides, this package is designed to give your business a strong, consistent presence across all platforms. Invest in your brand and watch it come to life with a package that offers exceptional quality and value.
*Feel free to change or swap items in the package—just keep in mind it might adjust the price.
Limited Spots Available
Limited Spots Available
Ready to make your business shine? Let’s chat! Book a free discovery call, and we'll explore how I can bring your vision to life.
✺ Frequently asked questions ✺
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Absolutely! Just keep in mind that this may affect the overall price. Feel free to fill out the form at the bottom of the page to contact me or book a free discovery call so we can discuss your business needs.
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The package includes a brand strategy guide, three logos, brand fonts, a brand pattern, color palette, social media profile pictures and headers, email signature, print-ready business card, brand guidelines booklet, and a file guide.
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The timeline can vary depending on the complexity of your needs and the responsiveness to feedback. Typically, it takes about 4-6 weeks to complete.
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We can certainly add extra design elements for an additional fee. Let’s discuss your needs during our discovery call.
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We’ll have regular check-ins and review sessions where you can provide feedback to ensure the designs align with your needs.
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We have a collaborative Pinterest board as one of our first exercises. From this, I refine the images into moodboards where we decide which visual direction to head in during the brand strategy session/s.
I also design the visuals based off the brand strategy that we work on together. You'll never be blindsided by what I design, as I have a very collaborative design process.
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Yes, once the project is completed and the final payment is made, you will own all the final design files. This will be outlined in the contract that you sign before we work together.
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You’ll receive your files in multiple formats suitable for print and digital use, including AI, EPS, PDF, PNG, and JPG. You'll also receive a file guide so that you know what files to use where.
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You'll receive 2 revision rounds. Any other revision rounds will cost extra.
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Simply book a complimentary discovery call, and we’ll discuss your needs and how we can bring your vision to life.
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I have a very collaborative process to ensure that you're happy with the direction we're heading in. I have check in meetings where I present what I've been working on and you'll be able to give me feedback. My process includes 2 rounds of revisions to ensure you’re happy with the final result.